Our design for Pfizer’s Puerto Rico Wellness campaign is featured in the Visual Language for Designers–Principles for Creating Graphics that People Understand
Our design for Pfizer’s Puerto Rico Wellness campaign is featured in the Visual Language for Designers–Principles for Creating Graphics that People Understand by Connie Malamed (Rockport). Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform with accuracy and power.
