Frank Verlizzo, a Broadway poster designer who is known professionally as “Fraver” designed the Lion King promotion.
http://youtu.be/QkkKanV12xg
The massive, mustard-yellow artwork for The Lion King that stretches across the windows of the Minskoff Theatre and tops hundreds of taxicabs was created by Frank Verlizzo, a Broadway poster designer who is known professionally as “Fraver” (a combination of his first and last name).
For over 30 years, Fraver’s theatrical posters have covered New York and the globe. Besides The Lion King, he is responsible for designing the artwork for over 300 Broadway and off-Broadway productions, including Sweeney Todd, Follies, Sunday in the Park with George, Deathtrap, Twelve Angry Men, and Burn This. To see 100 of Fraver’s favorite poster designs, click here.
In the video interview Fraver talks about where the idea for that iconic lion came from, how much blood one can put on a Broadway theatre poster, and what it was like telling Angela Lansbury her costume included a fat suit. Back to Insights