“Partnership at Work” is the motivation for New England Asset Management’s updated brand. The company returned to its original name with a new logo, website, and communication guidebook that includes graphic design standards for stationery, publication, and advertising. The launch features a new video, “We are New England Asset Management,” reintroducing the company to its core constituents and defining how they provide top-notch services.
“The response so far has been outstanding. It has generated exactly the reaction we were hoping for.”
Chief Executive Officer
New England Asset Management (NEAM)
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