212-533-2585

American College of Physicians (ACP)

Synchronize your communication

ACP, the second-largest physician group in the United States, offers hundred of programs, services and events to members across the nation. Sporadic messaging caused confusion and diminished the power of the overall brand identity, with many physicians unaware that well-regarded brands, such as MKSAP and Annals of Internal Medicine, were part of ACP.

Langton Creative Group developed an organized naming convention and then standardized the way typography, palette and iconography are linked to ACP. Now MKSAP, Annals of Internal Medicine and hundreds of offerings are part of a well-coordinated brand identity and communication system.

How do your employees describe your brand? Build brand ambassadors  >
“The ACP logo system has been well received and brought much needed order, visually and otherwise, to our communications.”

Wayne H. Bylsma, PHD, CAE

Chief Operating Officer

American College of Physicians

SERVICES

DOWNLOAD CASE STUDY

The ACP brand now appears consistently on websites and all related communications including their annual conference on Internal medicine.
Does your annual report define your mission?
Does your annual report define your mission?
Online Annual Report for Reading Health.
View Project
A public school that acts like a private school
A public school that acts like a private school
A brand expresses the power of a liberal education
View Project
Design that builds audiences
Design that builds audiences
Building an audience beyond campus
View Project

Let's touch base

Langton Creative Group is a NY communications design firm dedicated to improving the way businesses and organizations interact with their audiences. We were founded as Langton Cherubino Group in 1990.

29 McKinley Place
Ardsley, NY 10502
212-533-2585