Review this simple checklist to see if your website is earning its keep.
Is your website working for you or is it already in vacation mode? Review this simple checklist to see if your website is earning its keep.
1. How much money are you losing because your website doesn’t capture leads?
o I have an email sign-up system in place
o I can track who visits my website and I can see where they land and how long they stay
o I have blog with a comments function that encourages conversations
o I have a Facebook Pages link and a Facebook LIKE button
2. How up-to-date is your website?
o I add new content more than once a month
o I have an easy-to-use Content Management System (CMS) that allows me to update my own content
o My online events calendar is up-to-date
3. Is it easy to find you on the Web?
o If you Google my company it comes up on the first page.
o I have a Facebook link and a Facebook page for my company
o I use the “Like” feature on my website
o I have a LinkedIn profile for my company
o I have a YouTube Channel with videos about my company
o I have a Twitter handle
4. Can mobile smart phone users see your website?
o My website has a mobile view that’s legible
o I avoid a lot of video and flash on my home page
o My website is easy to navigate with your finger on a touch-screen
5. Does your website reflect the real youand tell users who you are?
o I have my contact info on the footer in an easy-to-find place
o I have a brief description of my company and what it offers on the Home Page
o I use large images and distinctive graphics to highlight the services and offerings of my company
Make sure your website is working for you, so you may go on a worry-free vacation. Contact us for a free assessment.
