How can you use design to effectively change browsers into buyers?
And you thought turning straw into gold was a big deal. How can you use design to effectively change browsers into buyers? “Anyone who does business online worries about how to boost Web traffic. But traffic is only part of the story. Equally important is the conversion rate--the percentage of customers who actually buy something. On average, companies report that only 3 percent of Web surfers actually buy, according to a survey by Shop.org, a division of the National Retail Federation.”- Dan Briody, Inc. Magazine.
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