Insights: Strategy
Why names and refreshed brands matter when building up your nonprofit
Lincoln Center and Children’s Aid drop “Society”
Langton Creative Group wins two Communicator Awards
IRC's Rescue Dinner fundraising graphics and Arizona State University poster campaign win 2019 Awards of Distinction.
Everyone is not your audience. Who is?
Design is now appearing onstage
Creating the right visuals for each show in a theater season.
How do heritage brands stay relevant and avoid becoming a relic?
Lord + Taylor and Avon recently unveiled new logos that move in opposite directions. What do they expect to gain from abandoning their brand history? Here’s how to move your brand ahead without ditching your past.
Is it time to rebrand your organization?
Do you find yourself constantly explaining what your logo stands for? Or, worse, do you find yourself apologizing for your brand?
Design your future
Will this be a year of real change? “Never underestimate the power of human ingenuity,” writes David Brooks in the New York Times. What does that mean for your brand and communications?
Transform Your Annual Report
The annual report is an important tool for telling your story of transformation.
You’re inhouse. Why go outside for design?
Here are five reasons why you should consider going outside for design services.