212-533-2585

Insights: Strategy

David Langton was the guest on Annette Naif's show, A TURN OF EVENTS.

David Langton was the guest on Annette Naif's show, A TURN OF EVENTS.

We had a great time on our LIVE interview session with Annette Naif discussing CREATING A BRAND THAT MATTERS.

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The Webinar: Building Brands that Matter

The Webinar: Building Brands that Matter

Creative strategies on how brands work for advocacy and cause-related marketing.

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Everyone is not your audience. Who is?

A Recipe for Logo Success

A Recipe for Logo Success

What can Melissa Clark, the NYT cooking writer, teach us about design?

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Your Annual Report Can Attract Better Donors

Your Annual Report Can Attract Better Donors

Define your purpose and engage your constituents

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Can you Middle?

Can you Middle?

A good middler is a good leader

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How a drawing table sparked a new way of creating communication tools.

How a drawing table sparked a new way of creating communication tools.

How can we take so much content and whittle it down to a quick prospect pitch? A good cartoon synthesizes complex stories and ideas into essential images and captions.

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Online Headlines vs Print Headlines

Online Headlines vs Print Headlines

Online headlines for your website and for use in social media are more descriptive since they are written to be searched. Print headlines are written to entice and tend to be shorter. Writing for digital vs. print audiences is different. Do you want to get the most out of your online headlines?

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Who do you want to be from now on?

Who do you want to be from now on?

Here’s how two clients used the pandemic as their reset button.

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Examining the wealth in your content

Examining the wealth in your content

Create a rallying cry that resonates with your supporters and engages new audiences.

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Life after the Pandemic

Life after the Pandemic

What’s missing when we plan for our future.

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One day at a time tips for tomorrow.

One day at a time tips for tomorrow.

Good communication strategies evolve over time. Rome wasn’t built in a day, but it did start one day at a time. Here are 7 tips to position your brand for 2021 and beyond.

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The Almost Best Projects of 2020

The Almost Best Projects of 2020

Here's the work we would’ve, could’ve, should’ve been doing when the pandemic hit.

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Planning for a future that keeps changing

Planning for a future that keeps changing

What does a business forecast look like when most of your clients are closed or working part-time? It’s time to listen to improv comedians who do this all the time.

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Should your logo be replaced…or can it be refreshed?

Should your logo be replaced…or can it be refreshed?

Sometimes, minor changes and adjustments can be made to a logo. We call that a logo “refresh.”

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What to do in the time of Coronavirus?

What to do in the time of Coronavirus?

Here’s what some of our clients are talking about…and some recommendations.

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Langton Creative Group is a NY communications design firm dedicated to improving the way businesses and organizations interact with their audiences. We were founded as Langton Cherubino Group in 1990.

29 McKinley Place
Ardsley, NY 10502
212-533-2585